'Dig Pink' Set for NIU Volleyball on October 24
Oct. 13, 2009
DEKALB, Ill. - In honor of October's National Breast Cancer Awareness month, the Northern Illinois volleyball team is encouraging fans to "dig the pink" out of their closets for the team's match versus Mid-American Conference East Division foe Kent State on Oct. 24 at Victor E. Court.
The Huskies and Golden Flashes will participate in the National "Dig Pink" initiative, which asks for fans to make a statement by wearing pink to the match in support of the breast cancer division of the American Cancer Society. All proceeds will be donated to the local division of the American Cancer Society.
All fans wearing pink will be granted $1 admission to the match, and will receive a free pink NIU Volleyball t-shirt while supplies last. Throughout the match, Huskie fans can purchase tickets to a 50/50 raffle with proceeds going directly to the American Cancer Society.
Representatives from the American Cancer Society and Colleges against Cancer will be available throughout the match to answer any questions fans may have, and will present interactive displays on breast cancer awareness.
"Dig Pink" is a national campaign created by the Side-Out Foundation and is aimed to promote breast health education and raise money to help eradicate breast cancer. Northern Illinois is only one of thousands to participate in the event throughout October.
The Side-Out Foundation's 2009 "Dig Pink" goals are to raise $1,000,000 with the participation of over 1,000 collegiate volleyball programs, and 2,000 more high school, and middle school teams.
For questions, contact Amanda Benzine in the NIU Marketing Office, at 815-753-0639, or via e-mail, at firstname.lastname@example.org.